Cierra Castona
Marketing Specialist
Introduction
Cierra Castona joined Petersen Hastings Wealth Advisors in March 2022 and serves as a Marketing Specialist. In her role, she collaborates closely with the Marketing Manager to execute the firm’s marketing initiatives, strengthen brand awareness, and support client growth and retention efforts. From digital marketing and social media to event coordination and brand communications, Cierra plays an integral role in bringing the firm’s mission and messaging to life. She is passionate about helping share the Petersen Hastings story and contributing to a team dedicated to making a meaningful impact in the lives of clients and the communities they serve.
Born in China in 2001, Cierra was adopted by her forever family in 2003 and has called the Tri-Cities home ever since. She graduated from Washington State University in 2024 with a Bachelor of Arts in Business Administration with a concentration in Marketing.
Outside of the office, Cierra enjoys traveling, spending quality time with her family and fiancé, and finding new experiences to explore. She also has a passion for photography and appreciates opportunities to capture life’s meaningful moments.
Education
Bachelor of Arts in Business Administration & Marketing
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